Everything I Know About Marketing I Learned From Google
In Everything I Know About Marketing I Learned from Google, digital marketing guru Aaron Goldman shares twenty Googley lessons from the world’s most ubiquitous brand to help you better engage your customers and prospects.
Google is an amazing company. In just over 10 years, it’s become the most valuable brand in the world and generates more than $6 billion in revenue per quarter. Along the way, Google has done more than just change the way we use the Internet. It’s changed the way we live. The answer to about everything these days is, “Google It!” From a business standpoint, Google has changed the way we think about operating. It’s changed the way we think about financial models. It’s changed the way we think about product development. And it’s changed the way we think about marketing. Want to grow your market-share? Google it! No, seriously, Google it. If you’re not at the top, you’re not growing. Read on for 20 “Googley Lessons” designed to help you grow your business and develop more meaningful connections with your customers. INTRODUCTION Looking for answers to improve your marketing?
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