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Matt Blumberg-Startup CEO: A Field Guide to Scaling Up Your Business

Matt Blumberg-Startup CEO: A Field Guide to Scaling Up Your Business

Name Product: Matt Blumberg-Startup CEO: A Field Guide to Scaling Up Your Business
Market price: $19.4
Author: Matt Blumberg
Size: 709.92 MB
Website:http://www.amazon.com/Startup-CEO-Scaling-Business-Website/dp/1118548361

While big company CEOs are usually groomed for the job for years, startup CEOs aren’t—and they’re often young and relatively inexperienced in business in general. Author Matt Blumberg, a technology and marketing entrepreneur, knows this all too well. Back in 1999, he started a company called Return Path, which later became the driving force behind the creation of his blog, OnlyOnce—because “you’re only a first time CEO once.”

Now, more than a decade later, he’s written Startup CEO. As the fifth book in the StartUp Revolution series, this reliable resource is based on Blumberg’s experience as a startup CEO and covers a number of issues he’s faced over the dozen years he’s been a CEO.

Offers valuable insights into how the CEO sets the overall vision and strategy of the company and communicates it to all stakeholders
Discusses how to build a company’s human capital by recruiting, hiring, and retaining the very best talent
Examines how a CEO must align available resources with the company’s strategy in order to ensure success
Addresses what it takes to master the “How” of being a CEO—from leading an executive team to managing in any type of market
Engaging and informative, this book is essential reading for any, and every, CEO.


http://filetut.com/z6xjjltrkzx6/Startup_CEO_A_Field_Guide_to_Scaling_Up_Your_Business.part1.rar.html
http://filetut.com/c0129b05wu8a/Startup_CEO_A_Field_Guide_to_Scaling_Up_Your_Business.part2.rar.html

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