Paul Roetzer – Marketing Agency Blueprint
The Marketing Agency Blueprint presents 10 rules for building tech-savvy, hybrid agencies that will disrupt and transform the marketing services industry. Written for agency leaders and professionals-PR, SEO, advertising, content and web-readers are presented with a practical and candid guide to:
Generate more qualified leads.
Win clients with set pricing and service packages.
Secure more long-term retainers.
Create diverse and recurring revenue streams.
Develop highly efficient management systems.
Construct more effective account teams.
Recruit and retain top talent.
Deliver greater results and value to clients.
Increase client loyalty.
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