Trent Dyrsmid – Digital Marketing Handbook
Author: Trent Dyrsmid
WHAT YOU’LL LEARN
How to leverage content to let your buyers find you
No matter what you sell, every day, there are people looking for a supplier just like you. They are using search engines and asking their Facebook friends for recommendations? and then they use the web to learn more about the companies that they find.
These people aren’t ready to be “sold”. Instead, they are looking for people to help them solve their problems. If have not yet embraced content marketing, you will remain invisible to the people who need you the most – and lose out to your competition in the process.
Fortunately, it doesn’t have to be this way, and in my book I will show you exactly how to make sure YOU are the one who gets found – and wins the deal!
LEARN FROM THE EXPERTS
Watch the video interviews on content marketing, social media, and audience building
There is so much to know about content marketing and marketing automation (more than I could cover in many books) so I brought in a few of my favorite experts to talk to you about how they are using content marketing and marketing automation to achieve dramatic results in their businesses.
From left to right: Andrew Warner, Dan Norris, Jake Efstration, Joe Pulizzi, Marcus Sheridan, Paul Roetzer, Rand Fishkin, Tyler Anderson, and Wes Schaeffer.
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